Metadata and content optimization is a crucial pillar for SEO. We take a data-centric approach within our content offering, analyzing customer journeys, current positioning, as well as a brands unique market strategy when analyzing audiences and ensuring a comprehensive metadata and content strategy is in place to deliver long-term value.
Metadata Bulk Upload For SFCC
Our agency has frameworks already in place which allow us to bulk-upload meta tags directly within SFCC, eliminating the need for in-house merch and content teams to perform manual tasks and ensuring resources are better spent elsewhere.
Our team uses custom XML spreadsheets in order to batch-upload custom attributes within Business Manager, including the ability to batch-upload metadata (title tags, meta descriptions), XML sitemaps, or any custom attributes unique to the Brand.